Unlock the power of strategic surveying to transform your audience relationships. In this workshop, led by Surale Philips, you’ll discover how to craft surveys that do more than collect data – they build meaningful connections and drive relevance. With a simple framework trick, you can design surveys to open genuine dialogue with audience respondents and uncover hidden insights about what truly matters to them. Leave this session with the skills to turn every survey into an opportunity for growth, understanding, and audience expansion.